Luca Pevere joins Viccarbe. Meet his ‘pragmatic poetics’

Throughout his career, Luca Pevere has developed an approach he often describes as a form of pragmatic poetics. A way of understanding design where function and emotion are not opposing forces, but complementary parts of the same process.

Working across Europe, Asia and North America, he has created products that balance practical needs with a clear design perspective, always seeking solutions that feel purposeful.

Long before the development of Missiva, Pevere had been familiar with Viccarbe and the culture that surrounds the brand. What attracted him was not only the quality of its products, but also a commitment to creating furniture designed to remain relevant over time.

“I knew Viccarbe for a long time and I think there has always been mutual respect in our work.”

The collaboration emerged naturally from this alignment. Rather than adapting to one another, designer and brand discovered a natural alignment from the outset, making the development process fluid and intuitive.

For Pevere, the challenge was to preserve his own design language while responding to the values that define Viccarbe. The result is a collaboration where both identities remain visible, creating a dialogue rather than a compromise.

“I have always been attracted by the quality of what Viccarbe does and by its idea of creating long lasting products.”

At the heart of Pevere’s work lies the idea of pragmatic poetics. An approach that combines rational thinking with emotional sensitivity, where every design decision serves a purpose while contributing to a broader experience.

Rather than seeking attention through formal gestures, his projects often emerge from a careful balance between clarity and usability. Details are never decorative additions, but meaningful elements that help define the identity of a product.

This perspective resonates naturally with Viccarbe’s own understanding of design: creating furniture that is useful, enduring and capable of establishing lasting connections with people and the spaces they inhabit.

“Viccarbe and I share the same Mediterranean essence.”

For Pevere, the connection with Viccarbe extends beyond design itself. Despite having worked with companies from Japan to the United States and Northern Europe, he sees a particular closeness between his own way of understanding life and the Mediterranean culture that surrounds Viccarbe.

It is an affinity rooted in the same appreciation for quality and human relationships. A perspective that understands design not as an isolated object, but as part of the way people live.

United by this common outlook, Luca Pevere and Viccarbe begin a collaboration grounded in mutual understanding and a belief in design that remains relevant beyond trends.